Dharana Digital Services

You know your craft well. You are committed to helping your clients grow with your wellness training. However, social media marketing is not your area. Well, it doesn't have to be.

We help wellness coaches to successfully cultivate a LinkedIn brand to build a high-quality audience and generate leads for your online courses and seminars by developing a clear audit and strategy for the page and designing effective posts that are optimally distributed.

01

What is the process?

  1. Schedule a complimentary meeting with us where we learn about your goals and employ the right solutions.

  2. Conduct an audit of your current LinkedIn page if you have one, your competitors, and your market. This will show you where your competitors are and the gaps where your LinkedIn profile can step in and own that space to build your coaching brand and create an audience for your courses.

  3. Put together a strategy based on the audit findings into a plan that clearly outlines:

   Your goals

SMART objectives

Key messages

Target audience

Tactics with LinkedIn, content and branding

Measurement

Social listening

4. Implement the strategy with LinkedIn profile setup, a content calendar, content creation - writing and graphic design, content distribution and ad design when necessary.

5. Continuous data analysis for optimal LinkedIn performance as well as monthly reporting.

You may already have a website, but it might not be reaching its full potential to drive the right traffic to your course signup. Or maybe you just don't have the time to sit down and put together a comprehensive blog posting plan.

We help wellness coaches rank higher in search engine results and increase targeted visitors to your online course/seminar signup page by conducting a website audit and crafting a unique blog content strategy while also fully optimizing and maintaining your website.

01

What is the process?

  1. Schedule a complimentary meeting with us where we learn about your website and company goals.

  2. Conduct an audit of your website or landing page, your competitors, and your market. This gives a clear picture of where your site is, the kind of traffic you're seeing, what your competitors are doing and how we can help you do better.

  3. Put together a strategy based on the audit findings into a plan that clearly outlines:

   Your goals

SMART objectives

Key messages and key phrases

Target audience

Tactics with website and content

Measurement

4. Implement the strategy with basic web design if needed, a blog content calendar, content creation - written and video, monthly tech & meta, structure and content fixes, and optimization for course signups.

5. Continuous data analysis for peak website performance as well as monthly reporting.

Website Optimization

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So you know you want to design a truly life-changing course for your clients, but maybe you haven't designed many courses before and aren't sure what the main focus should be or how it should be structured. You might not have the time, technical skills or course development experience to design the course documents, slides and other materials to be used. That's okay.

We have years of educational course design experience to assist wellness coaches in developing effective courses that are well-designed and tailored to the audience by organizing all of the moving parts into one cohesive plan. Focus is on the course goals, design and activities, understanding the learning outcomes and designing professional course materials.

01

What is the process?

  1. Schedule a complimentary meeting with us where we learn about your vision for the course.

  2. Dig into research about your target audience.

  3. Put together a course development strategy based on the audit findings which details:

   The course goals

Target audience

Proposed course outline

Course platform recommendations and setup

A clear understanding of the learning outcomes

Design of the course materials

Structuring of the delivery method

4. Implement the strategy with you to put together a cohesive final product that you can be proud of.

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Course Development Coaching

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LinkedIn Brand & Audience Development

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Are we a good fit? Let's schedule a meeting.

Meet with Dharana Digital to discuss your goals and the current situation in your business.

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